12 Principles for change

The Transformative Investment Philosophy contains 12 Principles for Transformative Investment which aid investors in their role of accelerating a Second Deep Transition via multi-level systems change. The principles are designed to catalyse fresh thinking, aid in investment goal-setting, strategy and process development and accelerate the broader take-up and application of Deep Transitions thinking in the investment community and broader society.

Icon representing Transform the System
transform the system
think long term
include and give voice
visuALISE DESIRABLE FUTURES
enhance portfolio synergies
embrace uncertainty
contextualise in transition dynamics
open up, don't lock in
be a world- builder  
experiment with transformative tools
foster interdisciplinary research
share learnings

Goal Setting

Icon representing Transform the System

Transformation is the goal. Target systems change and deploy capital in a way that accelerates the Second Deep Transition.

Target transformative potential rather than optimise specific impact outcomes or ESG criteria. Systems change is the only way to achieve a sustainable and desirable future. Accelerating this change process would limit the magnitude of the negative outcomes of the current dominant system and draw out a desirable alternative. In this sense, transformative investing transcends definitions of impact investing and ESG investing, although it has elements in common with both these investment types. Values, governance and incentive structures would also benefit from the overall goal of transformation.

1

Transform the System

Goal Setting

Focus on long-term systems change. Visualise outcomes in decades.

It may take many years of investing to achieve the impacts of systems change. Nevertheless, efforts must be made towards building desirable worlds in the long term, not towards marginal relative optimisations in the near term. Financial returns would not necessarily take as long to materialise as system-change outcomes, as markets anticipate future financial flows in asset prices. However, investment structures that allow for a patient approach, such as evergreen funds or funds that incentivise long-term holding periods, are more aligned with this principle of long-term change.

2

Think long term

Goal Setting

Inspire stakeholder participation, including the ultimate owners of capital. Be accountable to them.

Invite local communities and key stakeholders – such as buyers, suppliers and workers – to have a voice in assessing transformations that may significantly affect their lives. Make a conscious effort to be transparent, to offer such stakeholders broad-based engagement in the decision-making process, and to start a discussion about how to enhance stakeholders’ and community participation (including the fair allocation of costs and benefits). Experiment, in collaboration with other investors, to determine the best way to implement this in practice. Ultimately, broad participation and ownership will lead to higher support, more understanding and greater implementation. Transparency and broad engagement are particularly relevant: transition dynamics should be grounded in a shared vision for a desirable future.

3

Include & 
give voice

Goal Setting

Investment Strategy

Icon representing Visualise Desirable Futures

Visualise desirable future worlds.

Investors would benefit from defining the high-level characteristics of the preferred future world they seek to enable; developing, as far as possible, a visualisation of the characteristics of that future; and incorporating these in their investment strategies. The desirable worlds generated in the Panel process (see Annex 2) can provide a useful starting point. However, many more scenarios and future world visions are freely available as alternatives. Investors may also conduct similar world-building exercises to those undertaken by the Panel and research team.

4

Visualise
desirable futures

Investment strategy
Icon representing Enhance Portfolio Synergies

Take a portfolio approach to multiple-system
change.

Consider how to construct a portfolio (or a set of investment vehicles or policy programmes) for building a new meta-regime (for example, a circular economy) across systems. Investing across various aligned solutions can help accelerate growth and decrease risk across the portfolio, as niches can support one another.

5

Enhance portfolio
synergies

Investment strategy
Icon representing Embrace Uncertainty

Expect a high level of investment risk and a need for experimental capital.

Transformation comes with uncertainties. Transition pathways are hard to predict, and transformative investments are likely to be associated with a relatively high level of risk. High risks may lead to correspondingly high financial rewards (for example, in venture capital or growth investing), but this may not always be the case. To ensure transformative solutions can be scaled, experimental capital must be incorporated into blended finance structures,
either alone or in a layered structure. This kind of
funding can help kickstart solutions and fund proofs
of concept. Funding could take the form of donations,
concessionary capital, public funding or in-kind
support. Experimental capital can create transformative
investment opportunities that then become
attractive to market-driven investors.

6

Embrace uncertainty

Investment strategy

Investment Process

Icon representing Contextualise in Transition Dynamics

Actively consider each investment in its relationship with ongoing Deep Transition dynamics

Deep Transitions require multiple change processesinvolving many interacting actors over a long periodand across a wide range of spatial contexts. Investmentsalone cannot create or steer a Deep Transition process. Instead, they can contribute to ongoing change processes and may be able to modulate theirdirection. Contributions (in this case, investments)can be made more effective by assessing if and howthey connect to and influence transition dynamics.By focusing on transition-related intervention pointsand associated transformative outcomes, it is possibleto develop and exploit a deeper understanding of systems change and Deep Transition dynamics inthe investment process.

7

Contextualise in transition dynamics

Investment process
Icon representing Open up, don't lock in

Avoid lock-in solutions that impede deeper
systems change.

Investors and science, technology and innovation policy makers should consider carefully whether investments support systems optimisation or systems change, not just in a single system but across multiple systems. At times, investing in systems optimisation may be necessary as a stepping stone towards systems change. However, it could also end up blocking the potential for transformation and locking systems into unsustainable pathways, thus preventing change from happening. The potential lock-in of existing systems and the clash between short-term systems optimisation and long-term systems change should be taken into account when considering potential investments.

8

Open up, don't lock in

Investment process
Icon representing Be a world builder through collective action

Foster collective action among actors who
commit to systems change.

Transformational change requires parallel shifts in all aspects of a socio-technical system. Investors and policy makers gain from seeking opportunities to partner and collaborate with one another and with other actors to influence a system on multiple levels. One example of such an opportunity might be creating transition-enabling bundles, a package of complementary actions that includes investments and policy commitments. Collaborations can be established between investors with different risk– reward expectations (for example, through blended finance structures), between investors and policy makers, and with buyers, suppliers, intermediaries and other market participants. These collaborations can help decrease the inherent risk of investing in new niches and accelerating their expansion, and they may help to create investable opportunities where there are gaps.

9

Be a world-builder through
collective action

Investment process

Sharing & Learning

Icon representing Experiment with transformative tools

Experiment with the transformative investment tools and support their development.

Play with transformative investment tools and methods from the Deep Transitions framework. Contribute to their development as well as that of additional practices over time. Help strengthen the field of transformative investment and enhance its applicability to a broader base of investors.

10

Experiment with transformative tools

Sharing & learning
Icon representing Foster interdisciplinary research

Foster interdisciplinary research and collaboration to advance and realise the potential of transformative investments.

Experimentation is necessary to support transformative investment. For example, a mix of researchers, investors, futurists, storytellers and graphic designers collaborated actively to shape the Panel process and its products, including these principles. Sustained interdisciplinary collaboration is a vital part of continued research efforts to assess, measure and monitor investments’ transformational potential and performance over time. Learning and unlearning need to take place, by actors across the board. Making connections between research and investment practices and inviting other disciplines as equal experimentation partners will enrich investment practices with system transition knowledge while also helping to deepen and further the academic agenda.

11

Foster interdisciplinary
research

Sharing & learning
Icon representing Share learnings

Value transparency and share learnings by making them open source.

This principle requires that stakeholders make available their lessons, data and insights, successes and failures, near misses, scrapes, surprises and unexpected outcomes. Open-source materials help foster replication and subsequent take-up by other investors and science, technology and innovation policy makers. We are at the initial stages of putting transformative investment into practice. Therefore, the willingness to share learnings and compare notes is vital for its evolution and endurance.

12

Share learnings

Sharing & learning
Target transformative potential rather than optimising for specific impact outcomes or ESG criteria. Systems change is the only way to achieve a sustainable and desirable future. An acceleration of this transition would limit the magnitude of the negative outcomes of the current dominant system. Transformative investing transcends definitions of impact investing and ESG investing, although it has elements in common with each. Aligning values, governance and incentive structures to this goal would also be beneficial.
1

Transform the System

Goal Setting
Systems change impacts may take many years of investing and implementing to be realised. A direct effort towards building desirable worlds in the long-term, not towards marginal relative improvements in the near-term is needed. Financial returns may not take as long to materialise as systems change outcomes, as markets price-in anticipated future financial flows. However, investment structures that allow for a patient approach, such as evergreen funds or funds incentivising long hold periods, are more aligned with this principle.
2

Think Long Term

Goal Setting
Give key stakeholders and communities including buyers, suppliers and workers a voice in the assessment of desired transformations that may significantly affect their lives. Make a conscious effort towards transparency, broad-based engagement in the decision-making process, and discuss how to enhance stakeholders and community participation (including participating in ownership and financial rewards where applicable). Experiment more, in collaboration with other investors, to determine the best way to implement this. Broad participation and ownership will lead to higher support, more learning and a higher success rate. Transparency and broad engagement are particularly relevant: influencing transition dynamics should be grounded in a shared vision of a desirable future.
3

Include & Give Voice

Goal Setting
Investors should define high-level characteristics of the preferred future world they are seeking to enable and develop, and as far as possible include a visualisation of that future within their investment strategies. The desirable worlds generated in the Panel process may provide a useful reference or starting point for this, and there are many more scenarios and future worlds freely available as alternative visualisations. Investors may also conduct a similar world building exercise to that undertaken by the Panel and research team.
4

Visualise Desirable Futures

Investment Strategy
Consider how to construct a portfolio (or a set of investment vehicles or policy programmes) necessary for building up a new meta-regime (for example, circular economy) across systems. Investing across a variety of aligned solutions can help accelerate growth and decrease risk across the portfolio, as niches may support one-another.
5

Enhance Portfolio Synergies

Investment Strategy
Transformation comes with uncertainties. Transition pathways are hard to predict, and transformative investments are likely to be associated with a relatively high overall level of risk. High risks may correspond with high expected financial rewards, but this may not always be the case. To ensure transformative solutions can scale, we also see the need for some standalone experimental capital and blended finance structures. This can help get some solutions off the ground and fund proofs of concept that create transformative investment opportunities that become attractive to a market-driven risk/reward approach. The tools of assessment and enhancement of transformative potential, as well as the continuous learning generated, should strengthen the ability of such investments to scale quicker than expected once the initial phase is de-risked.
6

Embrace Uncertainty

Investment Strategy
Deep Transitions require multiple change processes involving many interacting actors unfolding across a long time period and a wide range of spatial contexts. Investments alone cannot create or steer a Deep Transition process, instead they can contribute to an ongoing change process and may modulate its direction. Invest more effectively by assessing whether and how it connects and influences transition dynamics. Focus on transition-related intervention points and associated transformative outcomes and develop and exploit a deeper understanding of systems change and Deep Transition dynamics in the investment process.
7

Contextualise in Transition Dynamics

Investment Process
Investors, as well as science, technology and innovation policy makers should consider carefully whether investments support systems optimisation or systems change, not just in one system but across multiple. Investing in systems optimisation may at times be needed, either as a stepping-stone towards systems change or to limit ongoing damage, however, it could also block the potential for transformation, and lock systems into unsustainable pathways. The potential lock-in of existing systems, and a clash between options should be taken into account when considering potential investments.
8

Open up, don't lock in

Investment Process
Transformational change requires parallel shifts in all aspects of a socio-technical regime. Investors and policy makers gain by partnering and collaborating with one another and other actors to influence the system on multiple levels, such as through creating transition-enabling bundles (a package of complementary actions including investments and policy commitments). Collaborations can happen between investors with different risk/reward expectations (for example, through blended finance structures), between investors and policy makers, and with buyers, suppliers, intermediaries and other market participants. This may decrease the inherent risk of investing in new niches and accelerate their expansion, helping create investable opportunities where there are currently gaps.
9

Be a world builder through collective action

Investment Process
Play with transformative investment tools and methods from the Deep Transitions framework. Contribute to their development as well as that of additional practices over time. Help strengthen the field of transformative investment and enhance its applicability to a broader base of investors.
10

Experiment with transformative tools

Sharing & Learning
To support transformative investment there is a need for experimentation. Sustained interdisciplinary collaboration is a vital part of the continued research effort to assess, measure and monitor investments in terms of their transformational potential and performance over time. Learning, and unlearning needs to happen both in-house and across actors. The process requires, among other things, the direct involvement of academic research and knowledge about Deep Transition dynamics. Academic research, tested by live investment practices, builds a body of knowledge and a collective resource of tools, metrics and cases for broad public consumption. Fruitful conflict between these two cultures seeds a dynamic and creative learning process. Such a connection between research and investment practices, and inviting in other disciplines as partners in experimentation, will deepen and develop the academic research agenda, while enriching investment practices with systems transition knowledge.
11

Foster interdisciplinary research

Sharing & Learning
Make all the lessons, data and insights, successes and failures, near misses, scrapes, surprises and unexpected outcomes openly available. Foster replication and subsequent take-up by many investors and science, technology and innovation policy makers. Generosity, curiosity, vulnerability and the willingness to share with the competition are needed for a radical yet credible new transformative investment process. This gives us a chance to think and act more ambitiously and collaboratively, in order to achieve systems change that accelerates the Second Deep Transition while we still have time.
12

Share learnings

Sharing & Learning

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